Kingsland Drinks

In a world where consumers are exposed to thousands of pieces of content every day, capturing attention quickly is essential. When Kingsland Drinks approached Surfr Media to create content for their MixUp Drinks range, the objective was simple: create engaging, scroll-stopping content that would help the brand stand out across social media platforms and digital marketing channels.

MixUp Drinks is a range of ready-to-drink canned spirit mixers, combining premium spirits including gin, rum and vodka with popular mixers such as cola, lemonade and ginger ale. With convenience, flavour and lifestyle appeal at the heart of the brand, the content needed to reflect the fun, vibrant and accessible nature of the products while remaining visually premium.

Working from our creative studio in Southport, we produced a diverse library of photography, videography and animated content designed specifically for social media marketing. The production included product photography, pour videos and creative stop motion animations that brought the products to life in a way that traditional photography alone could not achieve.

Social media users make decisions in seconds, so every piece of content was designed to capture attention quickly. Through dynamic movement, engaging transitions, vibrant styling and carefully considered compositions, we created content that encouraged audiences to stop scrolling and engage with the brand.

Alongside traditional product imagery, stop motion animation allowed us to inject personality and creativity into the campaign, creating highly shareable content that helped differentiate MixUp Drinks within a crowded ready-to-drink market. Combined with eye-catching pour videos that showcased the products in action, the final content library provided Kingsland Drinks with a versatile collection of assets that could be used across Instagram, Facebook, websites, digital advertising and future marketing campaigns.

The project demonstrates how professional content creation, product photography, videography and animation can help drinks brands build awareness, increase engagement and create a memorable presence across modern digital platforms.